By Staff Reporter
KARACHI: Yamaha Motor Pakistan Ltd (YMPL), a subsidiary of Japan’s Yamaha Motor Co., will cease motorcycle manufacturing in Pakistan but continue supplying spare parts and honoring warranty services, the company announced on Tuesday, marking a significant shift in its regional strategy.
YMPL, which began operations in Karachi in 2015 with a workforce of 200 employees, has been the sole assembler and distributor of Yamaha-branded motorcycles in Pakistan. The decision to halt production comes despite a recent rebound in industry sales, though market volatility persists, according to industry data.
“Due to a change in our business policy, we would like to inform you that we will discontinue manufacturing of motorcycles,” YMPL said in a statement. “We sincerely appreciate your long-standing support and loyalty over the years.”
Pakistan’s motorcycle market, a critical component of the country’s transport and economic landscape, has shown mixed performance. A report last month by Topline Securities noted that sales of two- and three-wheelers surged 44% year-on-year to 122,441 units in July 2025, though they declined 12% from the previous month. The report highlighted the inclusion of 542 electric motorcycles and three-wheelers, with an estimated 2,000 additional units from Road Prince still pending.
The sector, dominated by Honda, Suzuki, and numerous low-cost Chinese assemblers, produces over a million motorcycles annually, with most parts sourced locally. Motorcycles remain a cornerstone of Pakistan’s auto industry, driven by affordability and the daily mobility needs of millions of households. The industry supports jobs and contributes significantly to the broader economy, despite challenges such as inflation and currency depreciation.
YMPL’s exit from manufacturing underscores the competitive pressures and shifting dynamics in Pakistan’s two-wheeler market, which is increasingly diversifying with the entry of electric vehicles. The company’s commitment to maintaining spare parts supply and warranty services aims to reassure customers as it winds down its production operations.
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